Web Graphic Desginer
Superstars are easy to spot. They're bright, dynamic, and passionate. They don't settle for good enough, they demand excellence both of themselves and others. And at HC Brands https://www.hcbrands/all-brands, superstars are the norm, not the exception.
At HC Brands, we are passionate about driving fast, profitable growth through our online channels. This position requires specialized knowledge of product photography and Adobe Photoshop. It requires a high-level skill set to help facilitate marketing campaigns, imagery for websites and marketplaces, and on-site image updates. The ideal candidate for this position is self-motivated, punctual, organized, and a great team player.
ESSENTIAL FUNCTIONS
- Create promotional graphics, email hero images, homepage graphics, etc. for a wide range of brands utilizing the established brand guidelines.
- Help make design choices (e.g., fonts and colors) for all content your company will use.
- Illustrate concepts by designing examples of art arrangement, size, type size and style and submitting them for approval.
- Contribute to team efforts by accomplishing tasks as needed and work with other creative team members to produce content.
- Proficient in Adobe Photoshop and Illustrator.
- Experience with Premier and Corel Draw is highly desirable
- Maintain SEO friendly and consistent file naming conventions and file structures
- Understand project deadlines and schedules to prioritize timelines
- Communicate with internal stakeholders about layout and design.
- Create a wide range of graphics and layouts for product illustrations, company logos, and websites with software such as photoshop.
- Review final layouts and suggest improvements when necessary.
- Mastery of industry-standard software to create logos, design reports and complete other projects.
- Photoshop, Illustrator, Premier and Corel Draw experience are a huge plus!
- The ability to clearly communicate the reasoning behind design choices and drive projects across the finish line.
- Effective time management skills and the ability to meet deadlines.
- Able to give and receive constructive criticism.
- Understanding of marketing, production, website design, corporate identity, product packaging, advertisements, and multimedia design.
- Ability to interact professionally with coworkers of all levels in a fast-paced e-commerce environment while remaining flexible, proactive, and efficient.
JOB DUTIES & RESPONSIBILITIES
- Design and edit site content
- Design webpage layout
- Determine technical requirements for images based on industry best practices
- Update website visual elements
- Help make design choices (e.g., fonts and colors) for all content
- Design and execute layouts/marketing assets for homepage features, landing pages, digital marketing, social media, site banners, packaging, product labels, newsletters, mobile, email blasts, etc.
- Produce and edit imagery and videography.
- Produce the design and production for websites, product graphics, web logos, social media graphics and banners, static and rich banner ads, email campaigns, and email templates. While some projects may require directing external resources, the role is expected to be hands-on.
- Manage and produce digital design work, including banner sizing and versioning.
- Provide design support to other business lines to create product graphics, logos, identity design, or other similar offline graphics.
EXPERIENCE/SKILLS REQUIRED TITLE:
- Graphic Design: 2 years (required)
- Adobe Photoshop: 2 years (required)
- Corel Draw: 1 year (preferred)
- Must provide image portfolio for review with application
- Dynamic personality who can build trusting relationships at all levels of the organization and create and sell a vision.
- Outgoing, Positive and Engaging personality with high levels of Emotional Maturity.
- Strategic, analytical, and creative thinker
- Acute sense of brand and customer insight
- Goal orientated: ability to stay focused on delivering results.
- A compelling portfolio with projects showcasing skills that are relevant to your business’s visual content goals.
- A strong eye for visual composition.