SEO Assistant

Job description
Superstars are easy to spot. They're bright, dynamic, and passionate. They don't settle for good enough, they demand excellence both of themselves and others. At HC Brands, superstars are the norm, not the exception. At HC Brands, we are passionate about driving fast, profitable growth through our online channels. We specialize in sourcing thousands of customizable products from various vendors all over the world, enabling our customers to personalize those products using our unique and creative designs. We then manufacture and ship them from one of our 3 fulfillment centers located in the United States. We are looking for an individual that can manage and grow a great online experience while developing an assortment strategy of personalized goods across our Marketplace Channels.
HC Brands is looking for an entry level SEO assistant to help build organic traffic to 10 growing web stores. Candidates must have basic copywriting experience and possess strong knowledge of current Search Engine Optimization best practices. HC Brands is a small, but fast-growing e-commerce company with a fun and inspiring work environment!
Core responsibilities:
The SEO assistant is primarily responsible for building content that ranks in search engines like Google. The primary functions of this role are SEO copywriting for e-commerce stores and blogs, and regular monitoring of Google search rankings.
Other responsibilities include:
Website content audits, which ensure we are creating high quality content
Competitor research
Reporting, which may include analytics, ranking reports and workflow status reports
Utilization of SEO tools to evaluate new traffic opportunities
Link building and guest blogging
Supporting the SEO team with various tasks and projects
This position requires:
· Search engine optimization experience and/or a strong understanding of SEO best practices
· Excel proficiency
· Strong copywriting ability
· Strong organizational skills
· Strong communication skills
· E-commerce marketing experience
· Basic HTML, CSS and WYSIWYG editing ability
· Wordpress experience
· Magento or other e-commerce platform experience
Knowledge in the following is beneficial but not required:
· Link building
· Image editing
· Knowledge of site structure and hierarchy
· SEO tools like Ahrefs and Screaming Frog
· Google Analytics
· Google Search Console
Job Type: Full-time

