Amazon Marketplace Manager

Join the HC Brands Family!

Superstars are easy to spot. They're bright, dynamic, and passionate. They don't settle for good enough, they demand excellence both of themselves and others. And at HC Brands, superstars are the norm, not the exception.

At HC Brands, we are passionate about driving fast, profitable growth through our online channels. We specialize in sourcing thousands of customizable products from various vendors all over the world, enabling our customers to personalize those products using our unique and creative designs. We then manufacture and ship them from one of our 3 fulfillment centers located in the United States. We are looking for an individual that can manage and grow a great online experience while developing an assortment strategy of personalized goods across our Marketplace Channels.

Marketplace Growth & Strategy

• Plan, develop, and implement our strategy for Amazon marketplace to promote the growth of the business while maintaining agreed upon gross margins through leveraging the various seller programs (SFP, FBA, Small & Light, etc.,)
• Continuously oversee and optimize product listings using strong knowledge of keyword research, Amazon Algorithm research, and product search rankings to ensure maximum exposure of our product across the channel
• Driving incremental revenue through data using a strong analytical approach through various Amazon reporting tools and dashboards
• Create best-in-class Amazon catalog pages with a focus on SEO (titles, bullet points, product descriptions, and keywords)
• Manage, create, and monitor all keywords for Amazon and ensure the accounts are on path to hit monthly/yearly goals around budget and optimized to reach company ROAS goals
• Experience with setting up A/B testing models and analyzing results
• Prepare, weekly, monthly, quarterly and annual business performance updates; allowing necessary parties to review results and evaluate any necessary changes to the business forecast
• Stay up to date and constantly be curious on all changes to the Amazon platform, and selling programs that may align with the overall goals of the company
• Communicate with cross-functional teams to maintain and improve service metrics and overall customer experience/feedback for Amazon customers to ensure high seller ratings

Product Curation and Assortment

• Monitor and make pricing recommendations and updates on all Marketplaces as needed to ultimately achieve company goals and other margin related goals
• Collaborate with our Product Development team to identify opportunities for new product variety and categories to drive incremental growth
• Run daily sales reporting of marketplaces and ecommerce tidentify top sellers and trends for products and categories across Amazon and other marketplaces. (Amazon, Wayfair, Overstock, etc.)
• Translate consumer segment data & insights into specific category assortment, merchandising, advertising/promotions, and pricing strategies while maintaining gross margin goals
• Identify current and forecasted trends to assist with inventory considerations and forecasting around Marketplace inventory
• Partner cross-functionally to integrate our marketplace strategy with wider marketing efforts and business initiatives

EXPERIENCE/SKILLS REQUIRED

• At least 5 years of working Amazon marketplace listings, designing and running strategic ad campaigns
• 2-5 years of experience working with Amazon Seller Central and Amazon FBA/SFP is required
• Ability to manage and drive performance of an Amazon Account with an emphasis on managing the advertising campaigns across a vast portfolio of products
• 4-year College Degree in Business is preferred
• Comfortable with presenting data and incorporating it into reporting across multiple levels of the Company
• Dynamic personality who can build trusting relationships at all levels of the organization and create and sell a vision
• Outgoing, Positive and Engaging personality with high levels of Emotional Maturity
• Strategic, analytical and creative thinker; able to create and develop new methods for improvement
• Acute sense of brand and customer insight
• Goal orientated: ability to stay focused on delivering results

Why join the HC Brands team?

• Fantastic compensation and benefits package
• Passionate people who love to work here!
• Company events such as baseball games, bowling nights, and more
• Volunteer opportunities to give back to our community
• Numerous opportunities for internal career growth and promotion
• Every team member can submit creative ideas that have the potential to impact our business

Interested in joining the HC Brands team? Apply at Click here to apply for this position.