Congratulations to Grant Smith at the University of Nebraska, Lincoln for being the first recipient of the new yearly HC Brands Scholarship!
In 2020, we established the HC Brands Education Committee and Educational Program which consists of four paid internships, and a yearly scholarship. This year, a proud Nebraska Husker, Grant Smith, was selected because of the inspirational scholarship essay he wrote! In his essay, Grant not only explained why the scholarship would help him continue his studies in marketing and business, he also applied his goals to the HC Brands Core Values.
At HC Brands, we live by these values: Passion, Curiosity, Collaboration, Accountability, Grit and Winning. Grant’s essay proved that he also strives to live by these values!
“HC Brands has an impressive willingness to pay their success forward. I feel blessed and honored to be given this opportunity,” says Grant.
If you are interested in applying for the HC Brands scholarship, or one of our internships, learn more by clicking the following links:
HC Brands Hosts Winter Wishes Virtual Event for 10 Terry Parker Students
HC Brands partners with Communities in Schools of Jacksonville to bring smiles to the faces of ten local high school students. Through Communities in Schools’ Winter Wishes program, nearly 30 HC Brands employees purchased gifts for the students. The students, Communities in Schools CEO and staff, and HC Brands team joined a virtual meeting where the kids opened their gifts. “It’s been a pleasure to organize this event and help these students have a special holiday,” says event organizer and HC Brands employee, Amber Bailey.
The staff and students wore masks and joined the virtual meeting from their own computers. The students received a range of gifts, including a new TV, Air Jordan sneakers, virtual music lessons, and necessities like clothing and bed sheets.
“HC Brands, for the more than 65 years of its operations, has had many Terry Parker alumni help us grow our company, including its owners. It’s great to give back to the local community and help kids in need,” says Bryan Croft, Owner and CEO of HC Brands.
The partnership with Communities in Schools is just one of many relationships that HC brands has with the Jacksonville community. “Giving back is one of our core disciplines, and a philanthropic pulse will always be at the heart of our company,” says Croft.
In September, HC Brands also organized a back to school drive for Communities in Schools of Jacksonville.
About Communities in Schools
Since 1990, Communities in Schools of Jacksonville has helped more than 110,000 students. Many of their students face serious challenges, from hunger to homelessness. The Communities in Schools staff works inside and outside the classroom to help these students find new paths to success through case management, literacy tutoring, and afterschool programs.
About HC Brands
Since 1954, HC Brands, formerly Holmes Stamp & Sign, has provided essential business products to Jacksonville, FL, but in recent years has grown into a leading ecommerce provider of personalized products ranging from stamps to tumblers. Headquartered in Jacksonville, FL, with 10 web stores and additional distribution centers in Austin, TX, and Salem, MA, HC Brands continues to expand. Visit www.hcbrands.com for more information.
HC Brands represents six core values: Passion, Grit, Winning, Collaboration, Accountability and Curiosity. Every day, the HC Brands team strives to excel at these values, and now we’re offering students the chance to grow with us! As part of our spirit of philanthropy and giving, we’ve now expanded our business to include an Education Department. Education at HC Brands includes a yearly scholarship awarded to one winning essay writer, and four unique paid internship opportunities!
The HC Brands Scholarship
Each year in January, HC Brands will award a $1,000 scholarship to one communications or marketing student (or similar determined by HC Brands). This scholarship is open to all US Citizens, and will be awarded to the winning essay of 1,000 – 1,200 words. Visit our scholarship page for more information and how to apply.
HC Brands Internships
Individuals looking to gain real, hands-on experience in their field of interest can now do it here at HC Brands! We’re excited to announce that we’ve established four paid internship opportunities! We have welcomed interns in the past, but with an established program, application process, and devoted Education Team, we will be able to offer the best experience possible to those looking for real experience and the chance to contribute to a growing eCommerce business.
Marketing and SEO – The marketing internship, open to one student from June to August each year, will provide real experience in SEO, product copywriting, reporting, PPC, social media, marketplaces like Etsy and Jane, and more. Marketing students will finish the internship program with real experience that will bolster his or her resume, including use of programs like Google Analytics, aHrefs, and Magento. The marketing internship is lead by Senior SEO Manager, Amber Bailey and Vice President of Digital Marketing, Chris Warren. Any passionate writer, data analyst or social media wiz will thrive on this fun and energetic team.
Finance – Students who are passionate about numbers will thrive under Controller Erin Poirer’s leadership. “Our finance interns will gain practical experience in the constantly growing field of finance and eCommerce,” says Erin. Any individual interested in, or pursuing a degree in finance or accounting can apply for this summer internship that will be available from June to August each year. Finance interns will be posting transactions, generating a wide variety of reports, creating and updating budgets, and analyzing financial data.
Manufacturing and Customer Care – Under the leadership of Chief Operating Officer Lee Pinkerton, manufacturing and customer care interns will learn a wide range of skills. From Lean six sigma, operations, purchasing and planning to customer service, interns will learn eCommerce operations from top to bottom, and take away real skills that will help build their careers. Dates are flexible from February to August, and we welcome more than one intern during this time frame. Each internship will last 8-9 weeks, and will expose students to the bustling order fulfillment and customer focus atmosphere of a growing eCommerce company.
About Our Past Interns:
Liam Hoffecker, Operations and Marketing student at Indiana University
The ideal internship program is designed to help students cultivate real job experience, but HC Brands provides much more than that. “The people are friendly and always willing to help,” says Liam Hoffecker, a second-time intern at HC Brands. Liam is a sophomore at IU, majoring in Operations Management and Marketing, and during his second internship at HC Brands, he completed three major projects that provide real value to the company, including a fulfillment center staffing model and customer service performance report. He also assisted in production, making and shipping product and gaining an understanding of what real eCommerce looks like at all phases.
In the summer of 2018, before his senior year of high school, Liam joined HC Brands as a Marketing intern. He gained experience in Ebay and Amazon marketing, and received training in Search Engine Optimization, photo editing and Magento.
“I felt welcomed at HC Brands, and I got to do meaningful things that left an impact on me,” says Liam.
HC Brands works with students of all ages. From hosting a yearly elementary school field trip, and back-to-school drives, to helping high school and college students build their resumes and gain real work experience, HC Brands is passionate about education.
Matthew Joseph, Business student at Indiana University
Matthew Joseph joined HC Brands as a marketing intern in June 2020. “I had my own desk, and my own team, and I went to work everyday knowing what I was going to do,” says Matthew.
“During the difficulties of 2020 and the pandemic, HC Brands taught me how important culture is,” he says.
During Matthew’s time as an intern, he attended industry leading online conferences such as SMX and Mozcon, shared his ideas with owner and CEO Bryan Croft, contributed ideas for site usability and more.
Since 1990, Communities in Schools of Jacksonville has helped more than 110,000 students in Duval County stay in school. By providing opportunities, counseling, school supplies and personal care necessities, CIS Jacksonville assists students from elementary school through high school to stay the course and earn their high school diplomas. It has been our pleasure at HC Brands to partner with Communities in Schools of Jacksonville!
Through a successful school supplies drive, the HC Brands team contributed necessities like pens, pencils, backpacks, binders, paper, personal care items, and more to Communities in Schools! Also, through our employee product donation program, we donated 150 signs to Communities in Schools of Jacksonville, along with 50 reusable face masks and 25 buttons.
HC Brands plans to continue this relationship with Communities in Schools with a holiday gift drive and volunteer time. There are several great ways to give to Communities in Schools of Jacksonville. You can help out by:
Sharing your expertise or experience with their students:
Through opportunities such as their “Pizza with a Professional” program, local professionals can meet local students and share their career experience and advice. CIS Jacksonville provides the pizza!
Donating money or supplies:
Whether you participate in their holiday gift program or donate money, the students in nearly 40 schools that CIS Jacksonville partners with will benefit from your contributions.
Reading time and other volunteer opportunities:
There are a few great ways you can spend time with CIS students, including reading to them! To learn more about all of their programs and opportunities, contact Ashley Hooper at CIS Jacksonville.
We would like to say Thank You to Communities in Schools of Jacksonville for helping Duval County students in need, and to our HC Brands employees who donated supplies and funds!
HC Brands has a passion for people! We care about forming lasting connections with people in our community and with our customers.
We also have relationships with The Jacksonville Humane Society, Rethreaded, Celestial Farms and more. Through our Holmes Cares program, we are always looking for new ways to contribute time and resources to the Northeast Florida Community and beyond. We also have locations in Austin, Texas and Salem, Massachusetts.
Wearing a mask has become a part of what people are calling the “new normal.” Masks aren’t just a means of protection against the novel corona virus, but a symbol of stepping up in hard times to support your coworkers, neighbors, friends and especially those who are most vulnerable. Although many of us are wearing our masks, we may not be wearing them properly. Sometimes our execution is a little off.
Make sure you are wearing your mask properly to not only ensure everyone’s safety, but to prevent you from sticking out like a sore thumb.
Buy a Mask that Fits!
Carefully measure your face! When buying online, read the measurements of the mask thoroughly. It’s also good to have your measurements handy for in-store shopping since trying on a mask is a sanitary issue.
How to Measure your face for a mask?
For Height: You want to use flexible measuring tape or even a piece of string & a rule to measure the length between the bridge of your nose to directly under your chin.
For Width: Use the same materials to measure the length from your right cheek bone, going along the bridge of your nose, to your left cheek bone.
Our masks are made with two-ply 100% polyester material. It fits and secures to your face based on your mask size. You can check this first DO off the checklist!
If you measure for approximately 7″ x 4.75″ in you fit into a large
If you are measure for approximately 6.375” x 4.25″ you fit into a small size
Wear Your Mask Anytime You Go Out in Public
Now that you have a mask that fits, remember that you bought it so that you would actually wear it! Always bring your mask with you, and wear your mask especially indoors.
In indoor spaces (places that are enclosed by walls or windows), wear your mask
In outdoor spaces (places that are fully open to the outside), wear your mask
Whether you are going to your local supermarket this evening, or you are going to your local park, you never know who you may encounter and what may be in the air, so it is always a good idea to wear a mask everywhere you go. The equation is quite simple: Going anywhere outside of the security of your own home = wear your mask!
Put On Your Mask the Right Way
How to put on your mask properly:
Grab the straps of your mask
Pull & latch each strap to the back of each of your ears, one at a time
Adjust with the edges of the mask so it is secured under your chin and sits directly on the bridge of your nose*
*If you have to adjust your mask after putting it on, make sure to wash your hands thoroughly
Wash or Dispose of Your Mask After Each Use
It is super important that after every use of your mask, that you either dispose of it, or (if you know that it can be used again) that you wash it properly.
Tips for Washing your Mask:
Make sure that you mask is actually washable (if you are unsure either contact wherever you bought it or just dispose of it and get a new one)
“Warm water and any detergent at home should work great” – Dr Gabriela Andujar Vazquez in her interview with Medical Xpress
Don’t forget to wash the filter in your mask as well to prevent build-up of trapped air particles
Make sure to get a face mask that you know you can wash so that you don’t have to continue buying new ones. For example, our masks are 100% washable as you can either throw it in with your laundry or just use soap and warm water.
DO NOT continuously adjust or move your mask
Once your mask is on, try to avoid the urge to adjust or move it unless it is falling off of your face. Make sure that you have a mask that you don’t need to adjust or move in the first place.
DO NOT pull your mask off of your mouth to talk to people
The point of the mask is to protect you from other people and to protect other people from you. When you pull off your mask it completely defeats the exact purpose of why we wear it. Don’t worry, the other person knows how happy you are to see them and you don’t need to pull off your mask to show them your glowing smile.
DO NOT do any of the following:
Wear your mask under your chin
Wear your mask under your nose
Wear your mask above your chin
DO NOT think you are invincible with your mask
A mask is just one precaution of many that you must take.
Never forget to also:
Stay 6 feet apart from people
Be careful of what you are touching with your hands
Wash your hands frequently & have hand sanitizer at your ready
DO NOT put a mask on babies or children under 2 years old
DO NOT share your mask with others
Your mask is yours and yours only. It is one thing that you don’t have to share with others and that no one else probably wants to share with you!
Wearing face masks has become a daily routine for people all over the world. In the United States, many businesses, cities and states have set strict rules for wearing face masks, especially as America starts to reopen. Face covering rests on a delicate balance between health and safety, and social etiquette. Depending on where you live, work and shop, it’s important to understand when you should cover your face, and why.
Why wear a mask or other face covering?
Even if you’re not fearful of catching the virus, it’s important to remember that wearing a face covering, particularly a non-medical mask or scarf, is mostly intended to protect others from YOU. Non-medical masks, such as the ones we sell, are primarily worn to trap larger droplets from coughs and sneezes, so that people are less likely to spread the virus while in public or in close spaces. Non-medical masks also protect your nose and mouth from dust, pollen, allergies, haze, exhaust, smoke and other substances.
What’s just as important is that wearing a face covering “fosters a sense of faith, a shared or mutual obligation and civic duty.” Read more here. Covering your face shows that you care about public health and you’re following guidelines set in place by the CDC and health officials.
While some cities and states are more relaxed with face coverings and other coronavirus prevention measures, others are implementing strict rules, fines and even possible jail time for non-compliance. Some businesses will not allow customers in without a face mask, and there have been many news reports across the US showing protests against mandates for face covering in public.
Outside of the legal implications, it’s now also a social expectation to cover our faces to protect those around us.
What do non-medical masks protect you from?
As stated above, non-medical masks protect your nose and mouth from dust, pollen, allergies, haze, exhaust, smoke and other substances. In the prevention against the spread of COVID-19, these lightweight face coverings are intended to capture droplets from coughs and sneezes. The more people wearing masks, the less likely COVID-19 can spread from one person to another.
N95 masks and respirators, on the other hand, are examples of personal protective equipment that protect the wearer from airborne particles and from liquid contaminating the face. The Center for Disease Control and Prevention does not recommend that the general public wear N95 masks. These critical supplies should be reserved for health care workers and medical responders.
The CDC recommends that everyone wear a face covering in any setting where social distancing is not an option. Examples of very close spaces include planes, cars (especially Ubers and taxis), elevators and similar spaces. Other indoor spaces you should wear a mask include restaurants, grocery stores, convenience stores and post offices. Most businesses are following social distancing guidelines as they re-open, but customers should protect themselves and staff members of these businesses by wearing a mask indoors.
Face masks are highly recommended, and in some places are required in:
Ubers and taxis
Other close spaces where it is not as easy to maintain 6 feet of distance
Where you can be more relaxed about covering your face:
Most people can relax with face covering etiquette in outdoor spaces that allow air to flow more freely, and where people can easily distance themselves by 6 feet. You can be less concerned with covering your face when:
Taking a walk or jog in your neighborhood
Going to a beach or public park
Visiting your local zoo
In other wide open spaces that make it easier to maintain a safe distance
What states are requiring people to wear a face covering?
All Americans are recommended to wear face coverings in public places and confined spaces, but some states have taken it a step further. The list of states requiring face masks includes Connecticut, Maryland, New Jersey, New York, Pennsylvania and Rhode Island. Moreover, as of April 20th, essential business customers in Hawaii could face a $5,000 fine, or a year in jail, if they do not wear a face mask and maintain 6-foot distance.
Coronavirus prevention measures can change from day to day, and in places like Palo Alto, California, people are now required to wear a mask or face covering for most public activities. San Mateo, San Francisco, Alameda, Contra Costa, Marin and San Francisco counties also now require face coverings, with violations punishable as misdemeanors. From California, all the way to Florida, there are strict measures to enforce the use of face coverings in public.
If you plan to go out in public or to an essential business, make sure you’re aware of your area’s latest rules for face coverings. You may even want to call your grocery store or other business before you go, to know whether they’re requiring masks for entry.
Who is generally not required to wear a mask in public?
It’s important to check your state and city orders, but generally those exempt from wearing a face covering are:
Children younger than two years of age
Anyone for whom a face covering would cause impairment due to an existing health condition
Those who work in a profession who do not have any face-to-face interactions with the public
Anyone working in a profession where use of a face covering will not be compatible with the duties of the profession
Anyone exercising, while observing social distancing in accordance with the CDC guidelines
How can you find out what your local rules for face covering are?
It can be tricky to understand what is a suggestion, and what is a requirement. In DC, for example, a discrepancy between the mayor’s verbal and written guidance has caused confusion for customers of essential businesses. This confusion resulted in grocery shoppers without face coverings being turned away.
You can stay on top of the latest orders and news in your area by checking your city’s website. Your city’s website will likely also offer a COVID-19 dashboard, the latest news updates about the pandemic, and new testing sites. If you are local to Northeast Florida for example, check Jacksonville’s COJ.net.
Protect your mouth & face from dust, cold, pollen, allergies, haze, exhaust emissions, passive smoking, Etc.
Available in fun designs, colors or design-your-own style
At HC Brands and 904 Custom, you can easily create your own face masks with business logos, names or slogans. Head back to work safely, while you make a name for your brand.
You can also find designs that make face-covering fun. Shop emojis, animal prints, unicorns and more!
Our non-medical face masks are lightweight, machine washable and easy to wear. We also offer bulk discounts! Whether you’re shopping for your family or for your staff, you can get comfortable masks that help prevent the spread of germs and viruses.
The COVID-19 outbreak has changed our lives indefinitely, and this shift may be further reaching than we expect or intend. (There are positive impacts too!) The coronavirus pandemic is creating new social norms. It is impacting the way we interact with our neighbors, store clerks, mail carriers and delivery workers.
The social impact of coronavirus will undoubtedly create new ways of interacting in the workplace and in schools. When it’s time for kids to head back to class, and employees to return to the workplace, we will adjust to a new idea of normalcy.
What might the new norm look like?
The pandemic has brought out the best of mankind. Although there are frightening impacts to public health and the economy, daily news reports show us that kindness is alive and well.
New positive social norms look like:
Young people delivering meals to seniors who can’t leave their homes
Children using their savings to purchase meals for people in need
Grocery stores offering special hours for elderly Americans and people with compromised immune systems
Small businesses helping their communities with free or reduced cost meals and supplies
The COVID-19 outbreak has also taught us to be aware of our surroundings, to be more germ-conscious, and to keep a courteous distance from other people.
These new norms will likely affect the way we interact with our coworkers when we head back to the workplace
Posting social distancing signs and courtesy desk plates to remind guests and staff to avoid close contact
Limiting access to public pens (for dental and medical patient sign-in, check signing at banks, etc)
Providing sanitizing wipes and gels, and making them readily accessible
Requiring the use of vinyl gloves in food service, spas, nail and hair salons and more
Limiting crowds in lunch rooms and cafeterias by spreading out break times
Changing office rules, allowing workers to order takeout and eat at their desks
Implementing new sick-leave and health security policies to help with disease control. Encouraging symptomatic employees to self-isolate
Prohibiting visitors to workplaces, (no longer allowing family members or loved ones in company buildings)
Outside of the workplace, people will likely continue to practice social distancing for months, or even years, to come. People with compromised immune systems can remind others to keep a healthy distance by wearing special color-coded ID cards, gloves and masks. They may also limit their exposure to public places, by only going to restaurants and stores during slower hours.
How can you be courteous in the new social distancing world?
Help prevent the spread of coronavirus and potential future outbreaks. Don’t use common objects, such as pens at sign-in desks and banks. Use your own pen or stamp instead.
Avoid touching door handles, gas pumps, card readers and other germy surfaces. Wear gloves, use a paper towel, or use hand sanitizer after every contact.
Be aware of people around you. Smile, wave, say hello and be friendly. Wear a name tag or ID with a larger font so people can read your name from a distance. If we all use courteous social distancing, we can prevent social isolation
Take signage seriously. Whether it’s a reminder to wash your hands, or to keep a 6-foot distance, be courteous and follow these directions
Once school is back in session, and no longer taught remotely, educators will likely continue to enforce regular hand washing and social distancing between classmates and staff. Parents may limit play dates and other interactions to a handful of children at a time.
The COVID-19 outbreak has undoubtedly changed our lives, and this change may last for a long time. Despite the fear and negativity that grows as new coronavirus cases are confirmed, there are positive impacts as well. People are spending more time with their pets and getting away from their screens. Pollution has reportedly dipped and the display of kindness grows everyday. Once the spread of the virus has plateaued and people go back to work and school, we can all do our part to promote the new norms!
Keep a courteous distance, wash your hands, smile and say hello.
At HC Brands, we pride ourselves on friendly customer service, fast production and shipping times. We’ve been in business since 1954, making quality rubber stamps, signs and business essentials. We are a leader in rubber stamps, custom signs, name tags and IDs and personalized gifts.
Through these trying times, and as people and businesses recover, we are here for you.
As we continue to grow our personalized product offerings and our reach in the retail e-commerce industry, we are excited to announce that Holmes Custom is now HC Brands!
Headquartered in Jacksonville, Florida, with additional fulfillment centers in Salem, Massachusetts and Austin, Texas, HC Brands is your one stop shop for the highest quality personalized home and business products. We offer a wide selection of merchandise from nine specialty sites, including rubber stamps, custom signs, name tags, promotional products, vinyl wall decals, notary public seals and supplies, personalized gifts, and more!
Name changes are something we are familiar with. In 2017, our company, Holmes Stamp & Sign, became Holmes Custom, in order to better represent our growing brands.
“Much like the need for us to change in 2017, we feel that Holmes Custom no longer represents who we are as an evolving brand,” says owner and CEO Bryan Croft. “We are a marketing/technology/e-commerce company that is innovating and rapidly growing. The name Holmes Custom no longer reflects who we are.”
HC Brands earns annual sales of $20 million, and we’ve experienced annual growth of 30 percent for the third consecutive year. Our investment in internal systems and technology allows us to deliver an easy online ordering experience resulting in quality personalized products, delivered with exceptional speed, directly to your door. Our streamlined ordering experience facilitates same day or next business day shipping.
“Informing our customers of all we do has been a challenge for us for many years,” says Libby O’Regan, VP of Strategic Partnerships. “By letting our customers of one site know that we are part of something much bigger, we hope to introduce audiences of one brand to our other brands and connect the dots.”
We welcome you to join us as we continue to grow as HC Brands! Visit our sites to see what’s in store:
Today we want spotlight our involvement in the 2019 Tech Coast Conference. We are proud to announce that Promo180.com, one of the websites within the Holmes Custom family of brands, is the official sponsor for this summer’s conference.
As the sponsor, Promo180 will be providing printed collateral, signs, name tags and other promotional materials for conference vendors.
The Tech Coast Conference is a one-day event that takes place at the TIAA Bank Field in Jacksonville, FL on August 21st, 2019. Holmes Custom is continuing to expand its digital presence by being a part of this innovative event.
Tech Coast Conference
As Jacksonville’s biggest technology event, the Tech Coast Conference gathers IT professionals, business owners and executives, product managers and digital marketers in one place. Tech enthusiasts from all backgrounds are invited to spend the day learning, exchanging ideas, and propelling Jacksonville to the next phase of IT development. This marks the 6th year of the annual conference.
The conference features speakers such as Jim Stallings a local entrepreneur, Dr. Johannes Ullrich, Dean of Research at SANS Technology Institute and Josh Scobee, a former Jacksonville Jaguars Football Player, as well as a panel of experts from Jacksonville Transportation Authority. The speakers will cover topics such as developments in cyber attacks, data governance, AI, cloud technologies, and other global trends.
Designed by The Jacksonville Chamber IT Council, Tech Coast Conference is a forum for local business to share solutions for advancing the digital landscape and it plays a key role in connecting IT decision makers and key stakeholders. This event helps develop partnerships and create employment opportunities in North Florida.
Staying Competitive in the eCommerce Era
Satisfying our Holmes’ customers goes beyond offering top quality business products, personalized gifts and novelty items. As the parent company of seven online brands, Holmes Custom must keep up with digital trends to stay afloat in each of its business verticals.
At Holmes Custom, we intelligently route orders, managing geolocation, capacity and manufacturing processes for 3 separate locations. We are able to do this with a tech team focused on growth and scalability capabilities through fully responsive platforms.
Jim Gruhn, our Chief Technology Officer and an active member of the Jax Chamber CIO Council, is part of the executive leadership that has brought us to a place where we now sell thousands of products and employ a team of 100 talented staff members we call “Holmies.”
Gruhn is dedicated to finding the next innovative solution for Holmes Custom. His team of full stack engineers, a UX developer and Systems Administrator use open source and best of breed technologies to continually deliver. Holmes Custom now operates in all major marketplaces that are integrated with MWS API’s. His team uses scalable tech platforms to push 7 websites towards eCommerce success.
Holmes Custom is showing its commitment to innovation, digital growth, and the employment of the Jacksonville and surrounding community by investing in local resources such as this. It is our hope that the Tech Coast Conference will play a critical role in helping North Florida mature into an established tech community and make Jacksonville a destination for top talent.
From multinational corporations to the corner patisserie, business cards are tiny brochures that tell your valued patrons – and potential customers – what you’re all about! And they’re a terrific pocket sized marketing opportunity.
Here are our favorite tried and true ways to jazz up and share business cards so they’re sure to be noticed – and remembered!
A Business Card with a Purpose
Be sure your business card doesn’t become just another card in the deck. Magnetic business cards are terrific for adhering to filing cabinets, refrigerators, or other metal surfaces. Get creative! Use business cards as tickets to special dining or company events, as bookmarks, and even as a reusable discount card for a small percentage off each purchase.
Include a Fun Fact or a Testimonial
When designing your business card, you naturally want it to stand out from the others. And, most certainly, you want the information on your card to be read. Try adding a fun fact that will grab the card recipient’s attention. If you’re a marine biologist or work at an aquarium, for example, you might include a line that says ‘Did you know? An octopus has three hearts’!
Technology Is In!
Adding a QR code or a specific product SKU to your business cards that offers a discount for visiting your website is an ideal way to easily track the effectiveness of your business cards – and that people are really interested in what information you’re sharing with them.
Send Those Business Cards in Creative Ways
Send Business Cards along with invoices and to existing – and potential – vendors and suppliers. You may be surprised when an opportunity to gain a new client or expand your business presents itself from something as simple as the interest drawn to your organization via a well-designed business card.
Show Your Support for a Cause
Just about every company out there loves to give back, whether to the community or somewhere in need around the world. Proudly show your patrons, clients, and guests who or what you support by including a small line about your support somewhere on your magnetic business card, such as ‘We proudly support the March of Dimes.” It may even inspire others to join in and offer support, too!
Instantly Connect Your Face to Your Company
Include your best professional picture or even your favorite social media profile picture (depending on the casualness of your organization) on your business card so that people will remember you and associate you with your business long after your initial meeting.